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Author

Christina Muzzu

Observed name: Muzzu Christina
ORCID: 0000-0003-3837-0886
Observed ORCID: 0000-0003-3837-0886
OpenAlex ID: A5015635989
Teaching Digitally-Ready Soft Skills for Employability
2021 · Yuliya Shtaltovna, Christina Muzzu · GiLE Journal of Skills Development · 14
Customer Value-centered Management
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance · 12
Enhancing students’ digital competencies within the Employability module of the University of Europe’s skills-based curricula
2021 · Shtaltovna Yuliya, Muzzu Christina · GiLE Journal of Skills Development eBooks · 10
PDF
Customer Value: From ABC Analysis to Customer Lifetime Value (CLV)
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance · 1
The Challenge: Managing Increasingly Uncertain Environmental Conditions
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance · 1
The Digital Bridge Project
2024 · Christina Muzzu, Nataliia Ivanotchak, et al. · GiLE Journal of Skills Development · 1
PDF
Cost-Benefit Perspective: Navigating the Conflict Between Transparent and Target Pricing
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
The Path to a Customer Value-Centered Company
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
The Changed Perspective: Eagle Eye Instead of Tunnel Vision
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Price-Benefit Perspective: Interactions and Effects—Signal Pricing and Value-Based Pricing
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Core Function—Costs: Which Costs Are Relevant for Decision-Making?
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Customer Centricity: Focusing on Customer Needs and Touchpoints
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Management in a Multi-crisis Environment
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Combining Value Perspectives: Value-to-Value Segmentation in Practice
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Price-Cost Perspective: Impact Patterns of Top-Down and Bottom-Up Approaches
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Core Function—Customer Benefits: What Are the Actual Customer Needs?
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Learning from the Most Successful Companies: What Works and What Doesn’t
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Understanding Big Data Better: What Big Data Can and Cannot Do
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Core Function—Pricing: What Is the Optimal Price and How Can It Be Determined?
2025 · Andreas Krämer, Thomas Burgartz, et al. · Future of business and finance
Enhancing Students' Digital Competencies Within the Employability Module of the University of Europe's Skills-based Curricula
2025 · Yuliya Shtaltovna, Christina Muzzu · SSRN Electronic Journal
Works count: 20
Citation count: 39
H-index: 3
I10-index: 3
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