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Larry Paul Pleshko

Observed names: LARRY PLESHKO, Larry P Pleshko, Larry P Pleshko, Larry P. Pleshko, Larry Pleshko, Pleshko, Larry
Institution: KIMEP University
Observed institutions: Florida State University, Barry University, University of South Carolina, United Arab Emirates University, Curtin University, Kuwait University, American University of Ras Al Khaimah, Institute of Public Administration, University of South Carolina Aiken, KIMEP University
ORCID: 0000-0003-3217-9810
Observed ORCID: 0000-0003-3217-9810
OpenAlex ID: A5029273556
Strategic Orientation, Organizational Structure, and the Associated Effects on Performance in Industrial Firms
2008 · Larry P. Pleshko, Inge Nickerson · Academy of strategic management journal/Academy of Strategic Management journal · 46
Strategic orientation, organisational structure, and the associated effects on performance
2007 · Larry P Pleshko · Journal of Financial Services Marketing · 40
Presenting the Dimensionality of an Ethics Scale Pertaining to Tax Evasion
2008 · Inge Nickerson, Larry P. Pleshko, et al. · SSRN Electronic Journal · 39
Customer satisfaction and loyalty in the Kuwaiti retail services market: why are satisfied buyers not always loyal buyers?
2014 · Larry P. Pleshko, Richard A. Heiens · The International Review of Retail Distribution and Consumer Research · 34
Categories of Customer Loyalty: An Application of the Customer Loyalty Classification Framework in the Fast Food Hamburger Market
1996 · Richard A. Heiens, Larry P. Pleshko · Journal of Food Products Marketing · 30
An investigation of the relationships among consumer satisfaction, loyalty, and market share in Kuwaiti loan services
2008 · Adel Al-Wugayan, Larry P Pleshko, et al. · Journal of Financial Services Marketing · 29
The impact of strategic consistency on market share and ROA
2014 · Larry P. Pleshko, Richard A. Heiens, et al. · International Journal of Bank Marketing · 26
The contemporary product-market strategy grid and the link to market orientation and profitability
2008 · Larry P Pleshko, Richard A Heiens · Journal of Targeting Measurement and Analysis for Marketing · 25
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A Contingency Theory Approach to Market Orientation and Related Marketing Strategy Concepts: Does Fit Relate to Profit Performance?
2011 · Richard A. Heiens, Larry P. Pleshko · RePEc: Research Papers in Economics · 18
Can entrepreneurial marketing compensate for late market entry? A moderated mediation analysis
2023 · Tahseen Anwer Arshi, Larry Paul Pleshko, et al. · Heliyon · 17
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The profit effects of product-market growth strategy: A financial services example
2003 · Larry P Pleshko, Nizar Souiden · Journal of Financial Services Marketing · 15
A comparison of the relationship marketing outcomes of SMEs vs large enterprises in the Kuwait fast food industry
2019 · Richard A. Heiens, Larry P. Pleshko, et al. · British Food Journal · 13
The Ethics of Tax Evasion: An Investigation into Demographic Differences
2012 · Robert W. McGee, Inge Nickerson, et al. · Journal of Legal Ethical and Regulatory Issues · 12
Heavy versus Light Users: A Preliminary Study of Behavior Patterns in Retail Services
2012 · Larry P. Pleshko, Sarah Alhouti · Academy of Marketing Studies journal · 11
A Contingency Theory Approach to Market Orientation and Related Marketing Strategy Concepts: Does Fit Relate to Share Performance?
2011 · Larry P. Pleshko, Richard A. Heiens · 11
Examining the Effects of Strategic Marketing Initiative and First-Mover Efforts on Market Share Performance
2004 · RICHARD HEIENS, LARRY PLESHKO, et al. · Marketing Management Journal · 10
An Investigation into the Relationship Between Consumer Satisfaction, Marketing Performance, and Firm Performance in a Services Environment
1997 · Larry P. Pleshko, J. Joseph Cronin · Journal of Customer Service in Marketing & Management · 10
Strategic Comparisons of Very Large Firms to Smaller Firms in a Financial Service Industry
2007 · Larry P. Pleshko, Inge Nickerson · Academy of strategic management journal/Academy of Strategic Management journal · 9
Why are satisfied buyers not necessarily loyal?
2024 · Larry Pleshko, John Dawes · International Journal of Quality and Service Sciences · 8
The Market Share Impact of the Fit between Market Leadership Efforts and Overall Strategic Aggressiveness
2012 · Larry P. Pleshko, Richard A. Heiens · Scholar Commons (University of South Carolina) · 8
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Multiple Measures of Loyalty: Validity and Reliability Tests in Two Retail Settings
2006 · Larry P. Pleshko · Academy of Marketing Studies journal · 8
Relationships of Environmental Characteristics, Formalized Planning, and Organizational Design to Performance
1995 · Peter A. Stanwick, Larry P. Pleshko · The International Journal of Organizational Analysis · 8
A Path Analysis Study of the Relationships among Consumer Satisfaction, Loyalty, and Market Share in Retail Services
2008 · Larry P. Pleshko, Samar M. Baqer · Academy of Marketing Studies journal · 7
Customer-Focus or Competitor-Focus? A Financial Services Example
2000 · Larry P. Pleshko, Richard A. Heiens · Journal of Professional Services Marketing · 7
Using Direct Observation to Examine the Relationship between Religiosity, Demographics, and Consumption in a Middle Eastern Retail Services Setting
2016 · Richard A. Heiens, Larry P. Pleshko, et al. · Journal of International Consumer Marketing · 6
Works count: 60
Citation count: 487
H-index: 12
I10-index: 17
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