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Ching‐Hsuan Yeh

Observed name: Ching-Hsuan Yeh
ORCID: 0000-0003-1308-3602
Observed ORCID: 0000-0003-1308-3602
OpenAlex ID: A5073517859
Predicting smartphone brand loyalty: Consumer value and consumer-brand identification perspectives
2016 · Ching-Hsuan Yeh, Yi-Shun Wang, et al. · International Journal of Information Management · 263
What drives purchase intention in the context of online content services? The moderating role of ethical self-efficacy for online piracy
2012 · Yi-Shun Wang, Ching-Hsuan Yeh, et al. · International Journal of Information Management · 234
Investigating the relationships between entrepreneurial education and self-efficacy and performance in the context of internet entrepreneurship
2021 · Ching-Hsuan Yeh, Hsin-Hui Lin, et al. · The International Journal of Management Education · 132
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Measuring mobile learning readiness: scale development and validation
2016 · Hsin-Hui Lin, Shinjeng Lin, et al. · Internet Research · 125
The effect of information presentation modes on tourists’ responses in Internet marketing: the moderating role of emotions
2017 · Ching-Hsuan Yeh, Yi-Shun Wang, et al. · Journal of Travel & Tourism Marketing · 90
What drives students’ cyber entrepreneurial intention: The moderating role of disciplinary difference
2016 · Yi-Shun Wang, Shin-jeng Lin, et al. · Thinking Skills and Creativity · 66
Exploring the relationship between intentional and behavioral loyalty in the context of e-tailing
2014 · Yi-Wen Liao, Yi-Shun Wang, et al. · Internet Research · 57
What drives internet users’ willingness to provide personal information?
2018 · Ching-Hsuan Yeh, Yi-Shun Wang, et al. · Online Information Review · 52
Predicting individuals' digital autopreneurship: Does educational intervention matter?
2019 · Ching-Hsuan Yeh, Yi-Shun Wang, et al. · Journal of Business Research · 49
Re-examining location antecedents and pace of foreign direct investment: Evidence from Taiwanese investments in China
2011 · Ching-I Chen, Ching-Hsuan Yeh · Journal of Business Research · 46
Investigation on perceived country image of imported food
2010 · Ching-Hsuan Yeh, Ching-I Chen, et al. · Food Quality and Preference · 46
What drives customers’ post-purchase price search intention in the context of online price matching guarantees
2019 · Hsin-Hui Lin, Timmy H. Tseng, et al. · Journal of Retailing and Consumer Services · 38
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A conceptual model for assessing blog-based learning system success in the context of business education
2016 · Yi-Shun Wang, Ci-Rong Li, et al. · The International Journal of Management Education · 33
Leveraging the benefits of exploratory learning and exploitative learning in NPD : the role of innovation field orientation
2015 · Ci‐Rong Li, Ching‐Hsuan Yeh · R and D Management · 24
What drives customers' purchase behavior in a click-and-mortar retailing context: a value transfer perspective
2020 · Ching-Hsuan Yeh, Hsin-Hui Lin, et al. · Journal of Enterprise Information Management · 23
Investigating online consumers’ responses to product presentation modes: Does product type really matter?
2019 · Yi-Shun Wang, Ching-Hsuan Yeh, et al. · Internet Research · 21
Drivers of mobile learning app usage: an integrated perspective of personality, readiness, and motivation
2021 · Ching-Hsuan Yeh, Yi-Shun Wang, et al. · Interactive Learning Environments · 18
An investigation of B-to-B brand value: evidence from manufacturing SMEs in Taiwan
2018 · Kaili Yieh, Ching-Hsuan Yeh, et al. · Journal of Business-to-Business Marketing · 12
Development and validation of an internet unethical behavior scale
2022 · Guan-Yu Lin, Timmy H. Tseng, et al. · Library & Information Science Research · 9
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Reexamining the Determinants of Organic Food Purchases in Online Contexts: The Dual-Factor Model Perspective
2025 · Ching-Hsuan Yeh, Min-Hsien Yang · Agriculture · 5
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What drives consumers’ repurchase frequency and Monetary value after service recovery in the context of third-party online travel booking services
2025 · Ching-Hsuan Yeh, Nam Tien Duong, et al. · Enterprise Information Systems · 1
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The Relationships among Presentation Mode, Product Type, Consumers' Product Knowledge, and Consumers' Purchase Intention in the E-Commerce Environment
2013 · Yu-Min Wang, Yi-Shun Wang, et al. · IEEE Annual International Computer Software and Applications Conference (COMPSAC) · 1
Drivers of Mobile Learning App Usage--Measurement Model
2023 · Ching-Hsuan Yeh, Yi-Shun Wang, et al. · PsycTESTS Dataset
Online Content Services Composite Questionnaire
2013 · Yi-Shun Wang, Ching-Hsuan Yeh, et al. · PsycTESTS Dataset
Ethical Self-Efficacy for Online Piracy Measure
2013 · Yi-Shun Wang, Ching-Hsuan Yeh, et al. · PsycTESTS Dataset
Works count: 27
Citation count: 1,345
H-index: 17
I10-index: 18
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