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Mateusz Grzesiak
Observed name:
Mateusz GRZESIAK
Institution:
WSB University
Observed institutions:
SGH Warsaw School of Economics,
WSB University
ORCID:
0000-0003-4017-0912
Observed ORCID:
0000-0003-4017-0912
OpenAlex ID:
A5103148893
Social Media Engagement in Shaping Green Energy Business Models
2022
·
Marzena Czarnecka
, Grzegorz Kinelski
, et al.
·
Energies
·
46
PDF
Personal Brand Creation in the Digital Age
2018
·
Mateusz Grzesiak
·
Springer eBooks
·
29
Sustainable Activity of Cultural Service Consumers of Social Media Users—Influence on the Brand Capital of Cultural Institutions
2018
·
Łukasz Wróblewski
, Katarzyna Bilińska-Reformat
, et al.
·
Sustainability
·
24
PDF
The Impact of Social Media on the Brand Capital of Famous People
2020
·
Łukasz Wróblewski
, Mateusz Grzesiak
·
Sustainability
·
15
PDF
E-BRANDING vs. TRADITIONAL BRANDING
2015
·
Mateusz GRZESIAK
·
Modern Management Review
·
8
PDF
Negatywne implikacje postprawdy i fake newsów w kontekście kształtowania marki osobistej
2017
·
Mateusz Grzesiak
·
CeON Repository (Centre for Evaluation in Education and Science)
·
4
Profiling of YouTube Users as a Basis for Creating the Strategy for a Personal Brand of Celebrities
2018
·
Mateusz Grzesiak
·
Studia Ekonomiczne / Uniwersytet Ekonomiczny w Katowicach. Zarządzanie
·
3
How a Personal Brand that has been Creatively Established in Social Media Becomes a Passport to Traditional Media and Receiving Advertising Contracts
2017
·
Mateusz Grzesiak
·
Proceedings of the World Congress on Electrical Engineering and Computer Systems and Science
·
3
PDF
Benefits Achieved by Energy Suppliers through Cooperation with Individual Recipients and Their Readiness for This Cooperation
2022
·
Agnieszka Izabela Baruk
, Mateusz Grzesiak
·
Energies
·
2
PDF
Cooperation between Final Purchasers and Offerors in the Online and Offline Environments vs. the Benefits Derived by Active Purchasers
2020
·
Agnieszka Izabela Baruk
, Mateusz Grzesiak
·
Sustainability
·
2
PDF
Co-branding and brand loyalty: higher education institutions perspective
2019
·
Barbara Mróz-Gorgoń
, Roman Kozel
, et al.
·
Annales Universitatis Mariae Curie-Skłodowska sectio H Oeconomia
·
2
Using Youtube Channel for Personal Brand Creation - Results of Research
2017
·
Mateusz Grzesiak
·
Marketing i Zarządzanie
·
2
PDF
Wpływ aktywności online użytkowników mediów społecznościowych na kapitał marki osób znanych
2021
·
Akademia WSB
, Łukasz Wróblewski
, et al.
·
Marketing i Rynek
·
1
Young Consumers’ Behaviours in Social Media and Their Impact on Personal Brand Development
2019
·
Mateusz Grzesiak
, Katarzyna Bilińska-Reformat
·
Zeszyty Naukowe Wyższej Szkoły Humanitas Zarządzanie
·
1
Personal Branding on YouTube in the United States and in Poland: Comparative Analysis Based on Academic Literature and Published Marketing Studies
2018
·
Mateusz Grzesiak
·
Springer eBooks
·
1
Academic Personal Branding in Digital Academia: Integrating Impression Management and Brand Management, with Implications for Responsible Research Evaluation
2026
·
Justyna Dziedzic
, Łukasz Sułkowski
, et al.
·
Zenodo (CERN European Organization for Nuclear Research)
Strategic personal branding and visibility in modern academia
2026
·
Mateusz Grzesiak
, Łukasz Sułkowski
, et al.
·
Economics & Sociology
PDF
The Impact of Employee Motivation on the Performance of Organisations
2024
·
Mateusz Grzesiak
, Olimpia Grabiec
, et al.
·
EUROPEAN RESEARCH STUDIES JOURNAL
The Impact of Employee Motivation on the Performanceof Organisations
2024
·
Mateusz Grzesiak
, Olimpia Grabiec
, et al.
·
EUROPEAN RESEARCH STUDIES JOURNAL
PDF
Wpływ potencjału internetowego tłumu na kapitał marki instytucji kultury
2020
·
Łukasz Wróblewski
, Katarzyna Bilińska-Reformat
, et al.
·
Przegląd Organizacji
PDF
Rola marki osobistej w kształtowaniu relacji z młodym pokoleniem na przykładzie serwisu YouTube
2018
·
Mateusz Grzesiak
·
CeON Repository (Centre for Evaluation in Education and Science)
Personal Branding and the Challenges of the Information Revolution
2018
·
Mateusz Grzesiak
·
Springer eBooks
Personal Branding: Its Essence, Goals and Classification
2018
·
Mateusz Grzesiak
·
Springer eBooks
Personal Branding Using YouTube in the United States and in Poland, as Shown by the Results of Empirical Research
2018
·
Mateusz Grzesiak
·
Springer eBooks
Shaping the relationships of young consumers based on video content in the social media environment in the light of data clustering
2018
·
Urszula Chrąchol-Barczyk
, Mateusz Grzesiak
·
European Journal of Service Management
PDF
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Works count:
26
Citation count:
143
H-index:
5
I10-index:
4
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