Work

From A Social Influence Perspective: The Impact Of Social Media On Movie Sales

Year: 2011

Type: article

Authors: Jianxiong Huang, Wai Fong Boh, Kim Huat Goh

Institution: Nanyang Technological University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W120111500

FWCI: 2.088

Cites: 60

Cited by: 14

Related to: 10