Work

Pengaruh Brand Image dan Product Knowledge Terhadap Purchase intention Produk Tas Tiruan Di Kota Denpasar

Year: 2014

Type: article

Study design: Observational Study

Source: E-Jurnal Manajemen Universitas Udayana

Authors: Ni Luh Gede Wahyuni, Gede Suparna

Institution: Udayana University

Language: Indonesian

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1485768003

FWCI: 0.792

Cites: 1

Cited by: 12

Related to: 10