Work

Online consumer reviews …why do we adopt them?

Year: 2013

Type: conference-paper

Study design: Observational Study

Source: Northumbria Research Link (Northumbria University)

Authors: Raffaele Filieri, Fraser McLeay

Institution: Northumbria University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1540369213

FWCI: 2.41

Cites: 35

Cited by: 7

Related to: 10