Work

Repeat exposure effects of internet advertising

Year: 2005

Type: preprint

Source: RePEc: Research Papers in Economics

Authors: Lee, Janghyuk, Briley, Donnel A.

Institution: Groupement de Recherche et d'Études en Gestion d’HEC

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1560138591

Cites: 6

Cited by: 5

Related to: 10