Work

Retail Assortment: More ≠ Better

Year: 2006

Type: book-chapter

Source: Springer eBooks

DOI: 10.1007/3-540-28433-8_15

Authors: Susan M. Broniarczyk, Wayne D. Hoyer

Institution: The University of Texas at Austin

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1565767811

FWCI: 10.23

Cites: 16

Cited by: 54

Related to: 10