Work

Social Media as a Marketing Tool: A Literature Review

Year: 2013

Type: review

Author: Holly Paquett

Institution: University of Rhode Island

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W181583721

FWCI: 0.732

Cites: 34

Cited by: 100

Related to: 10