Work

The dynamics of online word-of-mouth and product sales—An empirical investigation of the movie industry

Year: 2008

Type: article

Source: Journal of Retailing

DOI: 10.1016/j.jretai.2008.04.005

Authors: W DUAN, B GU, A WHINSTON

Institutions: George Washington University, Arizona State University, The University of Texas at Austin

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W1964000966

FWCI: 87.63

Cites: 31

Cited by: 1,265

Related to: 10