Work

Factors important for the selection of fast food restaurants: an empirical study across three cities of Pakistan

Year: 2012

Type: article

Study design: Observational Study

Source: British Food Journal

DOI: 10.1108/00070701211258808

Author: Usman Ehsan

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2001130757

FWCI: 6.377

Cites: 33

Cited by: 48

Related to: 10