Work

Some Internal Psychological Factors Influencing Consumer Choice

Year: 1976

Type: article

Source: Journal of Consumer Research

DOI: 10.1086/208643

Author: William J. McGuire

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2027434862

FWCI: 27.69

Cites:

Cited by: 391

Related to: 10