Work

An empirical study on the decision‐making styles of the Chinese peasant consumers

Year: 2010

Type: article

Study design: Observational Study

Source: Journal of Consumer Marketing

DOI: 10.1108/07363761011086371

Authors: Li Baoku, Zhai Cuixia, Bao Weimin

Institution: Liaoning Technical University

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2036080758

FWCI: 6.648

Cites: 12

Cited by: 31

Related to: 10