Work

Product profile analysis: A tool for industrial selling

Year: 1980

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/0019-8501(80)90004-8

Authors: John I. Coppett, William A. Staples

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2051783429

FWCI:

Cites: 2

Cited by: 10

Related to: 10