Work

Measuring Motivations for Online Opinion Seeking

Year: 2006

Type: article

Study design: Observational Study

Source: Journal of Interactive Advertising

DOI: 10.1080/15252019.2006.10722114

Authors: Ronald E. Goldsmith, David Horowitz

Institution: Florida State University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2081309545

FWCI: 12.57

Cites: 44

Cited by: 786

Related to: 10