Work

Influence of parents, peers, internet product search and visual social media on college students' purchase behavior: A mixed methods study

Year: 2015

Type: article

Authors: Johnson Jorgensen, Jennifer Elizabeth

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2101097839

FWCI: 0.643

Cites: 156

Cited by: 1

Related to: 10