Work

The Rules of Engagement: The Role Social Media Plays in Effective Corporate Communication Strategies

Year: 2012

Type: article

Author: Valerie D. Melton

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2144129424

FWCI:

Cites: 19

Cited by:

Related to: 10