Work

In eWOM We Trust

Year: 2013

Type: article

Study design: Observational Study

Source: Business & Information Systems Engineering

DOI: 10.1007/s12599-013-0261-9

Author: Bettina Lis

Institution: Johannes Gutenberg University Mainz

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2170261088

FWCI: 13.93

Cites: 80

Cited by: 105

Related to: 10