Work

Under Electronic Marketing Influence a study on influence principles' affect on e-marketing success

Year: 2014

Type: article

Authors: Erik Modig, Jonas Colliander, John C. Bergstrom

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2183316991

FWCI:

Cites: 57

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Related to: 10