Work

Social Media Tools in Integrated Marketing Strategy : Test Case - Hotel/resort Destination Facebook Utili Zation

Year: 2011

Type: article

Author: Bryan D. Schildgen

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2188379611

FWCI:

Cites: 98

Cited by: 1

Related to: 10