Work

E Marketing and the consumer decision making process

Year: 2014

Type: dissertation

Source: Shodhganga

Author: Neha Jain

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2209009857

Cites: 81

Cited by: 6

Related to: 10