Work

Why people use fashion companies' Facebook pages: An empirical investigation

Year: 2013

Type: dissertation

Author: Zhongyuan Jia

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2215237380

Cites: 145

Cited by:

Related to: 10