Work

Social media and the new customer relationship mana gement model: a case of Safaricom

Year: 2014

Type: dissertation

Author: Caroline K Mutugi

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2223687731

Cites: 16

Cited by:

Related to: 10