Work

Marketing and consumer behaviour with respect to foods

Year: 1996

Type: book-chapter

Source: Springer eBooks

DOI: 10.1007/978-1-4613-1221-5_7

Authors: Hans C. M. van Trijp, Matthew T. G. Meulenberg

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2336745563

FWCI:

Cites: 64

Cited by: 39

Related to: 10