Work

Effects of Emotional Valence and Arousal on Consumer Perceptions of Online Review Helpfulness

Year: 2014

Type: article

Source: Journal of the Association for Information Systems

Authors: Guopeng Yin, Qingyuan Zhang, Yimeng Li

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W23968648

FWCI: 1.675

Cites: 48

Cited by: 19

Related to: 10