Work

Does restaurant menu information affect customer attitudes and behavioral intentions? A cross-segment empirical analysis using PLS-SEM

Year: 2016

Type: article

Study design: Observational Study

Source: International Journal of Hospitality Management

DOI: 10.1016/j.ijhm.2016.06.002

Authors: Khodr Fakih, Guy Assaker, A. George Assaf, Rob Hallak

Institutions: Lebanese American University, University of Massachusetts Amherst, University of South Australia

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2473344943

FWCI: 13.18

Cites: 56

Cited by: 74

Related to: 10