Work

Effects of Emotional Valence and Arousal on Consumer Perceptions of Online Review Helpfulness Research-in-Progress

Year: 2014

Type: article

Authors: Guopeng Yin, Qingyuan Zhang, Yimeng Li

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2477816806

FWCI:

Cites: 50

Cited by:

Related to: 10