Work

Neuroscience in consumer marketing research. An analysis drawn from the examples of food products

Year: 2015

Type: article

Source: Acta Scientiarum Polonorum - Oeconomia

Author: Urszula Świerczyńska-Kaczor

Institution: Jan Kochanowski University

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: diamond

OpenAlex ID: W2530918673

FWCI:

Cites: 23

Cited by: 1

Related to: 10