Work

“Looks” and “Styles”: Exploring the Impact of Fashion User-Generated Social Stimuli on Shoppers’ Experiential States and Shopping Behaviour

Year: 2014

Type: conference-paper

Source: Research Explorer (The University of Manchester)

Authors: Jenny Cheung, Delia Vazquez

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2582617989

FWCI:

Cites: 43

Cited by: 1

Related to: 10