Work

The Effect of Local Festival Service Quality to Purchasing Intention of Local Start-up Company Products: Focus on Hampyong Butterfly Festival

Year: 2017

Type: article

Source: Asia-Pacific Journal of Business Venturing and Entrepreneurship

DOI: 10.16972/apjbve.12.1.201702.61

Authors: 홍인기, Min,Kyung-Se

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: diamond

OpenAlex ID: W2591893620

FWCI: 0.989

Cites: 9

Cited by: 4

Related to: 10