Work

Electronic Word-of-Mouth: Consequences of and Motives for Reading Customer Articulations on the Internet

Year: 2004

Type: article

Source: International Journal of Electronic Commerce

Authors: Thorsten Hennig‐Thurau, Gerard Walsh

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2614089564

FWCI: 0.936

Cites:

Cited by: 17

Related to: 10