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Do Small and Medium Sized Enterprises Have Their Unique Buying Behavior Variables? — A Qualitative Approach

Year: 2015

Type: article

Source: International Journal of Trade Economics and Finance

DOI: 10.18178/ijtef.2015.6.6.483

Authors: Bahtışen Kavak, Niray Tunçel, Hüseyin Erbil Özyörük

Institutions: University of Turkish Aeronautical Association, Hacettepe University

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2742643219

FWCI: 0.829

Cites: 40

Cited by: 10

Related to: 10