Work

Zaufanie do marek jako mediator pomiędzy postrzeganym ryzykiem i skłonnością do elektronicznego word-of-mouth

Year: 2017

Type: article

Study design: Observational Study

Source: RMIT Research Repository (RMIT University Library)

Authors: Magdalena Brzozowska-Woś, Bruno Schivinski

Institutions: Gdańsk University of Technology, Nottingham Trent University

Language: Polish

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2773664308

FWCI: 1.185

Cites: 23

Cited by: 3

Related to: 10