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PENGARUH CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN (Survei kepada para siswa SMAN 15 Surabaya kelas XII yang menggunakan Laptop ber Merek ASUS)

Year: 2018

Type: article

Study design: Observational Study

Authors: Firman Kurniawan, Zainul Arifin, Dahlan Fanani

Language: Indonesian

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2789286471

FWCI: 5.367

Cites:

Cited by: 24

Related to: 10