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PENGARUH COUNTRY OF ORIGIN TERHADAP BRAND IMAGE DAN DAMPAKNYA BAGI KEPUTUSAN PEMBELIAN (Survei Online Pada Konsumen Skin Care Etude House di Indonesia)

Year: 2018

Type: article

Study design: Observational Study

Authors: Amalia Ghaizani A, Еdriana Pangеstuti, Lusy Deasyana Rahma Devita

Language: Indonesian

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2805959041

FWCI: 2.11

Cites:

Cited by: 14

Related to: 10