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Research on online consumer behavior and psychology under the background of big data

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Year: 2018
Type: article
Source: Concurrency and Computation Practice and Experience
DOI: 10.1002/cpe.4852
Authors: Wenting Chen, Qian Zhang, Maozhu Jin, Jie Yang
Institutions: Sichuan University, University of Warwick, Chengdu Agricultural College
Language: English

Topic: Consumer Behavior and Marketing Influence
Subfield: Marketing
Field: Business, Management and Accounting
Domain: Social Sciences

Open Access status: closed

Funders: National Natural Science Foundation of China, Department of Science and Technology of Sichuan Province
Awards: G77514013, G7843263185
OpenAlex ID: W2895114752
FWCI: 1.055
Cites: 3
Cited by: 10
Related to: 10
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