Work

Young consumer’s influence: a study of Gulf region

Year: 2018

Type: article

Study design: Observational Study

Source: Journal of Islamic marketing

DOI: 10.1108/jima-04-2018-0068

Authors: Monica Chaudhary, Omar Durrah, Suhail M. Ghouse

Institutions: Jaypee Institute of Information Technology, Dhofar University

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2900475737

FWCI: 1.789

Cites: 42

Cited by: 9

Related to: 10