Work

Pengaruh Brand Image Dan Brand Awareness Terhadap Minat Beli Sepeda Motor Honda Scoopy Dengan Minat Beli Sebagai Variabel Intervening (studi Kasus Pada Konsumen Pt. Nusantara Sakti Di Kota Semarang)

Year: 2018

Type: article

Study design: Observational Study

Source: Jurnal Ilmu Administrasi Bisnis

Authors: Kamilia Indah, Agung Budiatmo

Language: Indonesian

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2932862743

FWCI: 0.703

Cites:

Cited by: 7

Related to: 10