Work

Pengaruh Brand Image terhadap Keputusan Pembelian Handphone Samsung Android di Gerai IT Center Manado

Year: 2018

Type: article

Study design: Observational Study

DOI: 10.35797/jab.6.004.2018.21089.54-61

Authors: Viani A. L. Mandagi, John A. F. Kalangi, Danny D. S. Mukuan

Language: Indonesian

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2941425939

FWCI: 0.352

Cites:

Cited by: 9

Related to: 10