Work

The Marketing of Fame: How Kim Kardashian has Sustained Her Fame, and What Companies Can Learn From Her

Year: 2020

Type: article

Author: Elizabeth Paquette

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3040883934

FWCI:

Cites: 7

Cited by: 1

Related to: 10