Work

Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Dengan Minat Beli Sebagai Variabel Intervening (Studi Pada Rocket Chicken Wolter Monginsidi Di Kota Semarang)

Year: 2020

Type: article

Study design: Observational Study

Source: Jurnal Ilmu Administrasi Bisnis

DOI: 10.14710/jiab.2020.28079

Authors: Cindy Mega Puspita, Agung Budiatmo

Institution: Diponegoro University

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3106546053

FWCI: 3.35

Cites:

Cited by: 23

Related to: 10