Work

Pengaruh Social Media Marketing dan Brand Image Terhadap Minat Beli Konsumen Pada Aplikasi Bukalapak

Year: 2021

Type: article

Study design: Observational Study

Source: eProceedings of Management

Authors: Kennyco Jonathan Mangido Asi, Imanuddin Hasbi

Institution: Telkom University

Language: Indonesian

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3140716236

FWCI: 1.141

Cites:

Cited by: 8

Related to: 10