Work

Consumer Behavior and marketing Action, 6th ed

Year: 2001

Type: article

Author: Henry Assael

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3157599769

FWCI: 4.615

Cites:

Cited by: 107

Related to: 10