Work

The Business Impact Of Social Media Analytics

Year: 2013

Type: conference-paper

Source: European Conference on Information Systems

Authors: Kurniawati Kurniawati, Graeme Shanks, Nargiza Bekmamedova

Institution: The University of Melbourne

Language: English

Topic: Digital Marketing and Social Media

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Universitätsklinikum Essen

OpenAlex ID: W36352274

FWCI: 13.5

Cites: 61

Cited by: 43

Related to: 10