Delineating transformative value creation through service communications: an integrative framework
Year: 2022
Type: article
Source: Journal of service management
Authors: Rodoula H. Tsiotsou, Sandra Diehl
Institutions: University of Macedonia, University of Klagenfurt
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4224252041
