Work

Käuferverhalten

Year: 2002

Type: book

Source: R. Oldenbourg Verlag eBooks

DOI: 10.1524/9783486700619

Author: Axel Bänsch

Language: German

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4239295253

FWCI: 5.106

Cites:

Cited by: 56

Related to: 10