Work

Can you imagine yourself wearing this product? Embodied mental simulation and attractiveness in e-commerce product pictures

Year: 2022

Type: article

Source: Journal of Research in Interactive Marketing

DOI: 10.1108/jrim-11-2021-0280

Authors: Francine Zanin Bagatini, Eduardo Rech, Natalia Araujo Pacheco, Leonardo Nicolao

Institution: Universidade Federal do Rio Grande do Sul

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4292636153

FWCI: 2.398

Cites: 41

Cited by: 17

Related to: 10