Work

Dynamic or static? The effect of food imagery on menus on perceived food energy and purchase intention

Year: 2024

Type: article

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2024.104042

Authors: Yingying Du, Xingyuan Wang

Institution: Shandong University

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funders: Ministry of Education of the People's Republic of China, National Office for Philosophy and Social Sciences, National Social Science Fund of China, Humanities and Social Science Fund of Ministry of Education of China

Awards: G1319891270, G8056576373

OpenAlex ID: W4401667378

FWCI: 5.069

Cites: 65

Cited by: 11

Related to: 10