Work

A Study on the Impact of Quality Attributes of Health Functional Foods on Customer Trust, Purchase Intention, and Willingness to Pay Premium

Year: 2024

Type: article

Study design: Observational Study

Source: Journal of Korea Research Association of International Commerce

DOI: 10.29331/jkraic.2024.12.24.6.1

Authors: Doyun Bang, Wonseok Bang, Bokkeun Yoon

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Zero hunger

Open Access status: closed

OpenAlex ID: W4409176800

FWCI: 0.472

Cites:

Cited by: 1

Related to: 10